Many South African businesses and individuals are still struggling to recover financially from the effects of the pandemic – and it’s having a knock-on effect on insurers, according to...
Media monitoring has got SA insurers covered
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Media Monitoring
Social media monitoring essential for business success
Every South African brand knows that building an active online community is crucial to a successful social media strategy in 2023. Research by local media monitoring company Novus Group shows that...
Watch these 4 media monitoring trends in 2023
Gone are the days when the output of media monitoring was a vast clippings folder, usually padded with superfluous extra pages, that would land on the client or the boss’ desk with a satisfying...
What a year! Now for 2023 …
This year was all about rebuilding a new post-pandemic reality. No lockdowns. No curfews. Instead, we got economic headwinds, spiralling interest rates and global conflict and uncertainty. Like it...
Print media continues decline as titles head online
South Africa’s print media industry is in a precarious position, with growing numbers of titles turning to an online-only publication model to try and recover from declining readership numbers...
What’s been trending this Women’s Month
Every August, South Africa celebrates Women’s Month, which recognizes the strength and resilience of women and their contribution to society and the country. At Novus Group, we’ve seen several key...
Navigating crisis communications: the role media monitoring plays in reputation management
For the past couple of years, it feels like we’ve been operating in permanent crisis mode. Problem is, far too few companies are prepared for when crisis strikes. If they have actually drawn up a...
Growing awareness of cybersecurity importance key driver in local media coverage
An increased risk of cyber crime due to remote work, the continued skills gap in the local cybersecurity industry, and the most significant cybersecurity risks for 2022 were three of the most...
Novus Group Interview with journalist Olebogeng Motse from OFM
Novus Group recently released a report on the Banking Financial Sector and were asked by OFM for an interview. Analysis Manager - Boipelo Motlhamme and Operational Manager - Anri Schwim get...
KZN Floods Disaster
Novus Group recently monitored the keyword KZN floods and below is an infographic report on the data collected. The data provides us with insightful knowledge on which sources, journalists, reach,...
Positive media sentiment as banks benefit from ‘return to normal’
Higher profits, declared dividends, and economic recovery were the three most popular topics reported on by the media during the recent banking industry financial reporting...
Positive media sentiment on ‘well balanced’ Budget Speech
Special Report on the Budget Speech Positive media sentiment on ‘well balanced’ Budget Speech On 23 February, the Minister of Finance Mr Enoch Gondwana delivered his Budget Speech to members of the...
A quarter of SA media reports positively on recent presidential address
The annual State of the Nation (SONA) address by President Cyril Ramaphosa on 10 February has been predominantly met with neutral media sentiment. However, 28% of publications found something...
Here’s the lowdown on media monitoring in 2022
When I started out in the industry, ‘media monitoring’ used to be a phrase that struck dread into the hearts of junior PR people. It often meant physically cutting media mentions out of newspapers...