ANALYSIS REPORTS

Analysis report is a visual representation of a company’s media coverage. Reports consist of graphs and insights that will assist an organization with their brand reputation, analyzing their competitors and/or tracking Key Performance Indices (KPI) for communication teams or Public Relation (PR) activities.

News Monitor

The News monitor research library is a comprehensive, multi-publication SA print media database. It comprises of a research facility, coupled with the daily email alert system which puts our users in the position of receiving a tailor-made, unique stream of information.

HOW IT ALL WORKS

The database is sourced from mainstream print media coverage in South Africa (Publication’s list) and contains articles on every listed company, industry, and socio-political issue.


These articles are stored in their original format (including pictures) and presented in a user-friendly way with full email and print functionality. The database starts from January 2005 and contains approximately 1, 5 million articles.

How does Novus Group deliver Analysis Report

services?

1. We can provide you with an analysis report on a weekly, monthly, quarterly, bi-annually, or annual basis.

2. Our reports are sent through to you on the dates you request to receive them.

3. Can be received in any format you request to receive the report. (PDF, Word, PowerPoint, or Excel)

4. Downloadable from the Novus Group dashboard.

Why is Analysis

Reports Beneficial?

1. KPI measures for communications teams

2. PR companies that handle content creation

3. Strategy, enabling decision makers to track trends in the media.

4. All coverage is condensed in summary for companies to gain insight of the company coverage for period.

5. Competitor Insights

6. Market positioning

7. Provides in-depth insights for communication teams to present company activities in the media.

What information is provided with News Monitor?

1. Publication Source 

2. Date & Time

3. AVE Value (Advertising Value equivalent)

4. Page Number it appeared in the Publication.

5. Author

6. Link to the full article.

7. Link to share the article.

8. Link to PDF article .

Why is News Monitor Beneficial?

1. Database for you to access articles from 2005 to   date.

2. Print Publication hub.

3. Extract articles on Company name or Brand mentions in the media, as well as competitor articles.

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Novus Group - Media Monitoring

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