How Online Media Works

We have developed our own search engine that allows us to monitor thousands of online news platforms worldwide, in near real-time. Using Boolean Search Technology, we can refine and filter the results – thereby guaranteeing close to 100% accuracy. 

Our Online monitoring is set up to the client’s needs and wants, with of range of functionalities to deliver correct and accurate information, such as advanced search options, unlimited keyword combinations, location filters, source options (if required), language filters, and adding additional websites to our monitoring list, as well as filter out coverage which our clients do not want to receive.

What countries does Novus Group cover for Online Media Monitoring?

International

Rest of Africa

South Africa

What information is provided with every Online article?

  1. Source
  2. Date & Time
  3. AVE Value (Advertising Value Equivalent)
  4. Country
  5. Daily Unique Browsers
  6. Monthly Unique Browsers
  7. Link to the actual article
  8. Link to email / share the article
  9. Link to download the article
  10. Translate – (If the article is in a foreign language)

Why is Online Media Monitoring Beneficial?

  1. It helps you keep track of your Company name or Brand mentions in the media.
  2. Online monitoring can help you stay ahead of the competition.
  3. Online monitoring can help you manage your reputation better.
  4. Customizable options for Online monitoring to suit your needs and objectives.